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Business Over Beers with East Coast Bakery’s Gerry Lonergan

Posted: November 27, 2016 at 5:57 pm   /   by   /   comments (0)
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Date/Time
Date(s) - 13/12/2016
5:30 pm - 7:00 pm

Location
Garrison Brewing Co

Categories


Whether you are just starting out in the world of business or have multiple companies, Fusion Halifax’s Business Over Beers is a free open event that aims to inspire and connect local entrepreneurs and business professionals in a relaxed environment. There is a set capacity of 100 people, so get there early (5:30 p.m.) – must be 19+.

This month, we’re joined by owner and operator of East Coast Bakery, Gerry Lonergan who opened his business at 6257 Quinpool Rd on May 12, 2016.

He moved to Halifax with a goal: to gift the city the best bagel he could make. Traditionally there were only two types of bagel, New York and Montreal style…until now. Generally, the New York bagel is fluffy, uniform and savoury, the polar opposite of the dense, irregular and sweet Montreal bagel. East Coast Bakery’s bagels combine the best of both worlds, adding a local touch to the mix.

Gerry asked himself this: “Why did only two cities get to have a bagel style?” That question led Gerry to create East Coast Bakery in order to launch his East Coast styled bagels. What’s different? East Coast Bakery uses sourdough in just the right proportions to create a marriage between sweet and savoury. If you add a sweet topping you might taste a bagel that is more malty or smoky. Add something acidic, and the richness of the honey will start to become noticeable. Add mustard and you will be surprised. You’ll get notes of turmeric and oak. Gerry describes this balance as “food alchemy”. He’d been perfecting this delicate balance over the last few years in his home and decided after a 24 hour visit to Halifax that he was going to “go for it.”

“I packed up everything and decided to make the move, I was ‘all in’..” Gerry later launched his best selling onion bagel named the “all in” to inspire others to give their all, to take a risk on their dreams, and most importantly, to believe that all of us can accomplish great things if we give our “all in”.

Gerry fought against a defeatist mentality that believed that it couldn’t be done. It has been an uphill battle for him and his team, but his big gamble has finally paid off. East Coast Bakery’s products are being acknowledged by an increasing number of ordinary folks and connoisseurs alike as the best thing in baked goods to hit Halifax in decades.

Gerry intends to spread his can-do attitude and culture of success to other young Haligonian entrepreneurs. He believes in giving back to the community, which has been an integral part to his success.

Thank you to our sponsors, Garrison Brewing Co. and Lighthouse Labs for making Business over Beers possible.

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